CLEVELAND (September 20, 2016) – Prosper for Purpose, a Cleveland-based public relations firm, joined 1% for the Planet, pledging to donate 1% of annual sales to support nonprofit organizations focused on the environment.
"Our member companies have donated more than $145 million to our environmental nonprofit partners to date. Currently, only 3% of total philanthropy goes to the environment and, only 3% of that comes from businesses. The planet needs bigger support than this, and our growing network of member businesses is doing its valuable part to increase giving and support on the ground outcomes. Our members lead with purpose and commitment, characteristics that consumers support. We're excited to welcome Prosper for Purpose to our global network," says Kate Williams, CEO of 1% for the Planet.
“Joining the 1% for the Planet networks allows us to further commit to our mission of doing well and doing good. After recently becoming a Certified B Corporation, this partnership will allow us to amplify our positive environmental impact,” says Lorraine Schuchart, founder and CEO of Prosper for Purpose. Schuchart explains that she decided to join 1% after meeting with Williams and members of her staff.
Members of 1% for the Planet contribute one percent of annual sales directly to any of the approved nonprofit environmental organizations in the network. Nonprofits are approved based on referrals, track record and environmental focus. Over 4,000 nonprofits worldwide are currently approved.
About 1% for the Planet 1% for the Planet is a global organization, leading a network of businesses, nonprofits, and individuals working together for a healthy planet. Launched in 2002 by Yvon Chouinard, founder of Patagonia, and Craig Mathews, former owner of Blue Ribbon Flies, their network consists of more than 1,100 member companies and thousands of approved nonprofit partners in more than 40 countries. Brands whose products and services feature the 1% for the Planet logo give 1% of sales annually to nonprofit organizations dedicated to protecting the environment. Members have given more than $145 million back to the planet since 2002. Look for the logo and visit onepercentfortheplanet.org to learn more.